Smith Mountain Lake Wine Festival: Insider’s Guide (2025)

Get ready for a weekend of fun, flavor, music and philanthropy as the Smith Mountain Lake Wine Festival returns Sept. 27-28 to scenic Bernard’s Landing Resort. 

Festival-goers can look forward to an impressive lineup of more than 100 vendors, featuring a mix of food, wine, beer and crafts, according to Tim Reith, executive director of the nonprofit Hook Lines and Singers, which organizes the event.

Like last year, one-day general admission tickets are good for either day. Patrons may also purchase a discounted two-day ticket. VIP tickets offer access to a private tent area overlooking the festival grounds, plus shaded seating, upgraded restrooms and complimentary hors d’oeuvres, wine and beer.

Reith said the spirit of giving remains at the core of the festival with Hook Lines and Singers aiming to donate $60,000 to six area nonprofits. Beneficiaries include SML Good Neighbors, Healing Strides of Virginia, the Franklin County YMCA, Lake Christian Ministries, American Legion Post 62 and SML Marine Fire and Rescue.

To ensure a seamless experience, Reith said four parking areas will be available, with shuttle buses and golf carts providing easy access. Handicap parking will also be designated closer to the venue.

The music lineup for the 2025 festival has yet to be released. To be alerted, sign up for our weekly email newsletter!

In June and July, tickets are discounted so there’s incentive to buy early!

• Non-Drinker / Designated Driver: $23.18
• One-day General Admission: $44.52
• Two-day General Admission: $76.54
• One-day VIP: $135.23

Taster tickets include a souvenir wine glass. Parking is free. 

The 2025 Smith Mountain Lake Wine Festival is slated for Sept. 27-28. Of course, if you can, it’s best to book accommodations right at Bernard’s Landing so you can walk to all the festivities.

On-site condos and nearby homes are expected to book up early for the weekend so be sure to make your arrangements for accommodations ASAP.

Use our powerful interactive map to quickly find and compare Smith Mountain Lake hotels and vacation rental homes and condos.

Yes, the Smith Mountain Lake Wine Festival is open to all ages. Kids enjoy the open space, live music and vendors. Children ages 10 and under are admitted free. Others require a (discounted) non-taster ticket.

Please note that anyone who plans to drink alcohol will be required to show photo ID. All will be carded regardless of age. That means even if you’re 80, you’ll still be asked to show ID!

One area reserved exclusively for guests 21 and older is the VIP section. While tickets are priced higher, they come with a host of premium perks. Enjoy access to a private tent—perfect for staying cool or dry—overlooking the festival grounds, along with shaded seating, delicious catered meal and a curated selection of wines from participating wineries, plus beer. VIPs also enjoy upgraded restroom facilities and a prime view of the concert stage.

Yes. Limited boat slips available through the Bernard’s Landing POA. They must be reserved in advance. Contact [email protected].

Only service dogs are allowed at the Smith Mountain Lake Wine Festival.

Yes! This year’s festival will have open space for enjoying the music, and you’re welcome to bring blankets, chairs and up to a 10×10-foot tent at no charge. Tents must be set up in the designated area on a first-come, first-served basis. No larger tents or overnight setups are permitted. It is recommended that you arrive early if you want a spot, and be respectful of others when setting up.

Yes, the SML Wine Festival is a rain-or-shine event, and tickets are non-refundable. However, your ticket is valid for either day, so we recommend keeping an eye on the forecast and planning accordingly.

While September weather at Smith Mountain Lake is typically beautiful, we’ve attended on less-than-perfect days and still had a blast—smaller crowds often mean shorter lines and a more relaxed experience overall.

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Contrary to popular belief, Bernard’s is not the original home of the SML Wine Festival. That distinction goes to the former Manor at Taylor’s Store B&B off of Virginia 122 near Burnt Chimney, which hosted the first three events starting in 1989.

However, Bernard’s Landing, a beloved venue from 1992 to 2007, was where the SML Wine Festival truly flourished, growing under the direction of the SML Regional Chamber of Commerce to become the lake’s largest and most popular event.

Other locations for the event have included LakeWatch Plantation, Crazy Horse Marina and Mariners Landing. The festival was cancelled in 2020 and 2021 due to the global pandemic.

Watch our video with Hook Lines and Singers’ director Tim Reith about the 2023 SML Wine Festival featuring live music with Morgan Myles.