Showcase Your Business in the SML Insiders’ Guide Spring 2025 Issue
The Spring 2025 SML Insiders’ Guide will feature a dedicated home and garden special section, connecting readers with top local experts in design, construction, furnishings and professional services.
The guide will highlight local vendors, trends, stunning SML home photography and offer practical tips. With 10,000 printed copies and an online edition, it’s set to be the go-to resource for sophisticated homeowners. Don’t miss your chance to have your business featured!
Ad Reservation Deadline: Jan. 22, 2025
Branded Advertorials + Bonus Online Content
Branded content is a powerful way to showcase your business and connect with your target audience. With an engaging advertorial, we’ll help you craft a compelling narrative that resonates and stays top-of-mind.
We are offering options for a full-page or two-page spread, and our team will guide you through the entire process to ensure your message truly shines and makes a lasting impact.
BONUS! All advertorials are also published online as a blog post like this one in our SML Insiders Home + Garden Section. Additional bonus options include banner advertising, social media and email marketing to expand your reach even further.
Why Advertise with SML Insiders?
While we’re passionate about sharing the stories of what makes Smith Mountain Lake so amazing, we’re equally committed to building unparalleled exposure in the SML market for our advertising partners. Our print and digital options allow your business to establish a strong, year-round presence, effectively and affordably reaching local prospects, as well as those from out of the area.

SML Insiders by the Numbers
With the area’s largest print circulation and highest online traffic, we provide unmatched year-round exposure. Plus, our platform boosts your online presence with valuable SEO-friendly backlinks for long-term success.
MIN. free magazines distributed
local distribution LOCATIONS
ANNUAL website Pageviews
ANNUAL website users
organic web SEARCH POSITIONS
1st-page google rankings
Annual data report from Jan. 31, 2024 to Jan. 31, 2025 sourced from Google Analytics and Semrush.
Ready to partner with us?
The integrated marketing packages we’ve designed are aimed at providing maximum reach and exposure for our home and garden industry partners. Each plan incorporates print advertising, branded website content and social media promotion.
Our intent is to establish this annual publication as one of the Smith Mountain Lake region’s most trusted home information sources for years to come. We’d love for you to join us!
Ad Reservation Deadline: January 22, 2025.
