Smith Mountain Lake Wedding Special Section

Don’t miss the chance to grow your SML wedding business with this unique, hyper-local advertising opportunity.

Showcase Your Business in the Premier Guide for SML Weddings

The Winter 2024-25 SML Insiders’ Guide will be the must-have resource for brides and grooms planning weddings at Smith Mountain Lake and surrounding areas. Featuring a special wedding section that connects couples with the region’s top wedding experts, it will be the go-to guide couples will use year-round. Don’t miss your chance to be featured!

The guide’s content will highlight local SML wedding venues, trends, stunning photography from real SML weddings, planning tips and more. With 10,000 printed copies and an online version, it’s set to be a go-to guide for sophisticated brides.

REQUEST A MEDIA KIT

Branded Advertorials + Bonus Online Content

Branded content is a powerful way to showcase your business and connect with your target audience. With an engaging advertorial, we’ll help you craft a compelling narrative that resonates and stays top-of-mind.

We are offering options for a full-page or two-page spread, and our team will guide you through the entire process to ensure your message truly shines and makes a lasting impact.

BONUS! All advertorials are also published online as a blog post like this one in our SML Insiders Wedding Section. Additional bonus options include banner advertising, social media and email marketing to expand your reach even further.

REQUEST A MEDIA KIT

Sample Full-Page and Two-Page Spread Advertorials

Why SML Insiders?

While we’re passionate about sharing the stories of what makes SML so amazing, we’re equally committed to building unparalleled exposure in the SML market for our advertising partners. Our print and digital options allow your business to establish a strong, year-round presence, effectively and affordably reaching local wedding clients, as well as those making SML destination wedding plans from out of the area.

examples of Smith Mountain Lake Insiders' Guide magazine and website

We’re in Print

High-quality, full-color magazine featuring original content from local experts, with QR codes for access to additional online resources such as maps, guides and videos. Each quarter, 10,000 free copies are distributed at more than 60 local locations, ensuring the widest reach in the Smith Mountain Lake area.

We’re Online

The leading Smith Mountain Lake resource website since 1998, featuring a popular, high-ranking blog, the digital version of our quarterly magazine, a business directory and banner ad opportunities. With over 120,000 users and 246,000 pageviews annually (and growing), our site is in the top results for nearly 1000 SML related keywords.

We’re Social

We’re curating an expanding and highly engaged audience across multiple social media platforms. Our followers engage with our content and participate in dynamic online promotions, driving even more interaction to the website and your business. Plus, a robust email newsletter sent to 5,000+ subscribers each week.

SML Insiders by the Numbers

With the area’s largest print circulation and highest online traffic, we provide unmatched year-round exposure. Plus, our platform boosts your online presence with valuable SEO-friendly backlinks for long-term success.

70,000

MIN. free magazines distributed

60+

local distribution LOCATIONS

286K+

ANNUAL website Pageviews

134K+

ANNUAL website users

5.5K+

organic web SEARCH POSITIONS

800+

1st-page google rankings

Annual data report from Jan. 31, 2024 to Jan. 31, 2025 sourced from Google Analytics and Semrush.


BEDFORD AREA

  • Bedford Welcome Center

DOWNTOWN MONETA AREA

  • Diamond Hill General Store
  • Mayberry Diner
  • ML Realty
  • Lyons Team Realtors
  • Moneta/SML Library

EASTLAKE

  • Food Lion
  • Mitchell’s Marina
  • Lake Retreat Properties
  • The Pointe at Mariners Landing
  • Parkway Marina
  • SML State Park – Main Office
  • Bedford Landings Bed & Breakfast
  • Sweetwater RV Park
  • Goodhue Boat Company, Eastlake / Drifter’s
  • COMING SOON: Virginia Dare Marina + Beacon Pub

HALESFORD BRIDGE

  • Halesford Harbour Inn
  • Red Rock Store
  • Vinny’s Italian Restaurant
  • CB Sales & Rentals
  • Webster Marine Center
  • Long & Foster Realtors
  • Marina 66
  • RE/MAX Lakefront Realty
  • Wainwright Realty
  • Gilbert Law Firm
  • Parrot Cove Boat Rentals
  • Cancun at Bridgewater Plaza
  • SML Visitor Center
  • MKB Realtors
  • Cancun at Westlake
  • SML Vacation Rentals / RSI
  • Bridgewater Marina
  • Gifts Ahoy
  • Fun-N-Games Arcade
  • SML Coffee House

LAKEWATCH PLANTATION

  • The Copper Kettle
  • The Farmhouse

WESTLAKE

  • Hager Insurance
  • Casago
  • Hager Insurance
  • Capps Home Building Center
  • Berkshire Hathaway HomeServices
  • AllState
  • Truist
  • VitaZen
  • Atlantic Union Bank
  • Westlake Library
  • Runk and Pratt
  • The Willard Companies
  • Old Oak Café
  • Mama Ann’s Gifts & Goodies

WIRTZ

  • Gills Creek Marina
  • Napoli Cowboy
  • Magnum Point Marina

ROCKY MOUNT

  • crafted by Virginia Furniture Market
  • Billiard’s & More

SCRUGGS AREA

  • Deb Beran Properties
  • Goodhue Boat Company, Blackwater
  • Bernard’s Landing Rental Office
  • Napoli by the Lake

BURNT CHIMNEY

  • Homestead Creamery
  • Envisions
  • Franklin Glass

SOUTHLAKE

  • The Water’s Edge Country Club (Real Estate Sales Office)
  • Turner’s Dock Building
  • COMING SOON: Penhook Minute Mart, Whistle Stop

Ready to partner with us?

The integrated marketing packages we’ve designed are aimed at providing maximum reach and exposure for our wedding industry partners. Each plan incorporates print advertising, branded website content and social media promotion.

Our focus is to establish this annual publication as one of the Smith Mountain Lake region’s most trusted wedding planning information sources for years to come. We’d love for you to join us!

Ad Reservation Deadline is October 21, 2024.

Smith Mountain Lake Chili Festival